Award in Concepts and Practices of Developing an eCommerce Business

The Award in Concepts & Practices of Developing an eCommerce Business is an EQF/MQF Level 5 course accredited with 8 ECTS credits. The course will provide tools and necessary knowledge and the skill in eCommerce practices which would help grow a business. It is based on current best practices, which we ourselves apply in the consultancy roles in applying management practices in different organisations. Particularly, the course deals with the core concepts eCommerce, website development, content design, customer journey and logistics. The course is delivered fully online over a period of 6 weeks.

Sessions Covered:

• Session 1 – Introduction to eCommerce Basics
• Session 2 – Key Concepts of B2B & B2C eCommerce
• Session 3 – Evolving eCommerce Environments
• Session 4 – Familiarization of eCommerce Firms
• Session 5 – Planning for an eCommerce Business
• Session 6 – Taking a Business Online
• Session 7 – Website Development using Wix
• Session 8 – Content Design and Development – Script Writing, Digital Photography
• Session 9 – Content Design & Development – Videography
• Session 10 – Customer Journey
• Session 11 – Delivering Products online
• Session 12 – International Strategies for eCommerce

Hours of Total Learning for this module:

• Contact Hours: 42
• Self-Study Hours: 144
• Assessment Hours: 14
• Total Learning Hours: 200

Learning Outcomes:

At the end of the module/unit the learner will have acquired the following skills:

1. understand, research, appraise and consider eCommerce for their organization
2. deal with a broad framework of decisions and contexts that are required for consideration before implementing an eCommerce system
3. develop clear set-up objectives around any eCommerce implementation
4. understand how to measure customer outcomes, in order to ultimately enhance the customer experience

Each module will be assessed based on the following components:

1. Quality of Contributions in Forums: 30%
   • Evaluation of participation and the quality of insights shared in online discussion forums.
2. Quality of Contributions in Tutorials: 20%
   • Assessment of engagement and contributions during tutorial sessions.
3. Research-Based Assignments: 50%
   • Completion and quality of research-based assignments that demonstrate understanding and application of the course material.

Passing Criteria:

• Students must achieve an aggregate of 50% or higher across the three components to pass each module.

Scholarship Schemes for Maltese residents:

• MySkills Scheme: Malta residents are eligible for up to 80% reimbursement, capped at €5,000, subject to eligibility criteria. International students would be able to apply for the MySkills Scheme once they obtain their Student Temporary Residence Card (TRC). (For individual modules only)
• Get Qualified Scheme ( Scheme available for Maltese residents ) – 70% refund of course fee as a tax rebate